With Google My Business, you can create a business profile on the internet that will help your website rank in search engine results pages (SERPs). More importantly, it will allow your customers to find you easily. How does Google My Business work?

The platform provides important information about your business such as contact information, images and videos, hours of operation, and more. This allows for an easier time for people to find you online. This can significantly improve search engine rankings over time. If you’re looking for ways to improve your business search engine rankings through Google My Business, try these five steps.

What is Google My Business?

Google My Business is a platform that allows you to create a business profile on the internet. This means that people will be able to find you more easily. You can also provide important information about your business, such as hours of operation and contact information.

The platform will also allow you to enter relevant keywords for your business which will help Google rank your website. The more relevant keywords you enter, the more likely it is that your website will rank in search engine results pages (SERPs).

How does it work?

Businesses can create a profile on the internet with Google My Business. The platform will provide your business with important information such as an address, hours of operation, contact information, and more. These profiles are critical to search engine optimization because they are what Google uses when providing search results for searches related to your business.

**SEO Tips:**

• Create a professional profile on Google My Business with all the necessary information that you deem relevant.
• Add images and videos of your products or services so that customers know what to expect.
• Include keywords in your title that relate to your business’s niche. For example, if you’re an accounting firm, include the words “accounting firm” in your title.
• Promote your business on social media platforms such as Twitter and Facebook since they have high rates of engagement and influence users to share content more often than other social media networks.
• If you need help promoting yourself online, hire someone who specializes in digital marketing! It’s a good idea to hire a consultant since they’ll know how to create an effective digital marketing strategy while also addressing any concerns or problems that may come up along the way.

3 Things That Will Improve Your Rankings

Correctly Name Your Business

The first step, the most important step, is to make sure your business name is spelled correctly. You need to have the correct domain name in order for your business to be found online. If you use an incorrect name or misspelled one, your business won’t appear when people search for it online.

List All Contact Information

Next, make sure that your business has a phone number listed. This will significantly increase the chances of potential customers reaching you by phone. Add contact information such as email address and website URL. People will be able to find you easily with this information set out clearly on your Google My Business profile page.

Add Relevant Media

Another important step is adding images of your product or service if applicable. This gives people a visual representation of what they will receive when contacting you for services or purchasing from you online. No one wants to contact someone through email only; they want to see what they’re getting before committing their money and time. Make sure that any images used are of high quality and are relevant to the product or service being offered for sale or providing services for hire.

Conclusion

Google My Business is an important part of any successful SEO strategy. By implementing these five steps, your business can see positive results in your rankings. Keep in mind, Google My Business is not a magic bullet that will solve all your SEO woes. You’ll still need to do your research and develop a sound SEO strategy that works for your brand.

A solid SEO strategy can help your brand rank higher in search engine results and drive more traffic to your business. Outsourcing is a great way to jumpstart this process — the right agency can give you the advantage when it comes to getting noticed and capturing customer interest. But outsourcing alone isn’t enough. Your brand perspective is critical to drive success and avoid common pitfalls.

If you want to learn more about how you can position your business with the best Google My Business strategy and increase your leads, reach out to our team today, and let’s schedule a call!